Boast is a small startup company that specializes in nitro cold brew coffee. This style of coffee is made with normal cold brew but infused with nitrogen, and is served from a pressurized keg with a tap, like beer. The result is a smooth creamy tasting coffee with a frothy look similar to Guinness. When the owners of Boast needed a logo, they came to me with an open mind and the only requirement of a simple vintage look and feel. After several iterations, we finally arrived at the logo they had envisioned. Below you'll see my ideation process including my mindmap and early sketches to my recently designed products, such as a Nitro Cart and employee apparel.
I’m a visual and interaction designer originally from Los Angeles, but now living in the Bay Area. Growing up, I was always interested in art and illustration, but as I got older the concepts of digital media and technology also intrigued me. After several years of attempting a degree in Biomedical Engineering, I decided to follow my true passion and become a designer.
Since then, I’ve continually focused on finding clean and concise solutions for complex design problems, while pursuing a Web & New Media degree at the Academy of Art University in San Francisco. You could say I found the right balance bewteen art and technology because I enjoy learning about the latest design trends, as well as discovering ways to create meaningful interactive experiences.
Nowadays, you can find me either binge-watching the latest Netflix, Hulu, or Amazon Originals , walking my two lazy pugs , or looking for the next best travel destination .